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viernes, septiembre 07, 2007

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Copywriting 101: An Introduction to Copywriting | Copyblogger

A 10-Step Copywriting Tutorial

This tutorial is designed to get you up and running with the basics
of writing great copy in ten easy lessons. Afterwards, you’ll get
recommendations for copywriting books, plus links to tutorials on SEO
copywriting and writing killer headlines.

  1. Don’t Read This (or the Kitty Gets It)!
  2. To Be or Not To Be?
  3. How to Write Headlines That Work
  4. Why Writing Headlines Deserves a Second Installment

  5. The Structure of Persuasive Copy
  6. Now Featuring Benefits!
  7. “Kids Eat Free” and Other Irresistible Offers

  8. This Article Rocks. . . I Guarantee It!
  9. The Long and Short of Copywriting
  10. The #1 Secret to Great Copy Is. . .

    Más sobre "titulares asesinos"


    The better the headline, the better your odds of beating the
    averages and getting what you’ve written read by a larger
    percentage of people. The Magnetic Headlines series will provide you
    with concrete guidance that will have you writing better headlines in
    no time.

  11. Why You Should Always Write Your Headline First
  12. The Cheater’s Guide to Writing Great Headlines
  13. Do Key Words in Post Titles Really Matter?
  14. How to Write a Killer “How To” Post That Gets Attention
  15. 7 Reasons Why List Posts Will Always Work
  16. Why Some People Almost Always Write Great Post Titles
  17. 10 Sure-Fire Headline Formulas That Work
  18. 7 More Sure-Fire Headline Templates That Work

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